• General_Effort@lemmy.world
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    1 day ago

    It would work like Copyright currently works.

    Yes, exactly. Content ID is a major part of how copyright currently works. The content industry convinced US courts that merely reacting to take-down notices was not enough. Companies hosting user generated content need to proactively search for infringing content.

    In the EU, written law goes somewhat further. In both the US and EU, this explicitly does not require a lawsuit. It is an automated process for most practical purposes.

    I can’t predict how Danish courts will see this. There are currently cases ongoing at the EU level that will make things clearer in that respect.

    • drkt@scribe.disroot.org
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      1 day ago

      Content ID is a major part of how copyright currently works.

      It’s literally not a part of how Copyright currently works. It’s how Google automated copyright claims on their platforms.

      None of my creative works are in Content ID. People are not being sued through Content ID. Content ID flags stuff and at worst removes it. It is up to the copyright holder to decide what they want to do.

      • General_Effort@lemmy.world
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        24 hours ago

        YouTube and similar platforms are major content distributors. Content owners would not be able to enforce their rights without automated surveillance, whether through Content ID or another system. Meanwhile, it is generally not economical for small creators, influencers, to litigate erroneous detections. So in many cases, Content ID is the ultimate arbiter of copyright.

        When the likes of Taylor Swift or Donald Trump want to collect their licensing fees, they will use an automated system. And if some hapless citizen feels harassed by fakes and wants to make them harder to find, that will what be their only choice.